FOR IMMEDIATE RELEASE

NUTCASE HELMETS AUSTRALASIA SPONSORS THE NORTHERN BRISBANE ROLLERS

SYDNEY, AUSTRALIA

Nutcase Helmets - founded in 2005 in Portland, Oregon, by former NIKE Creative Director Michael Morrow - designs Street, Water, Snow and Toddler helmets with unique designs and street appeal.

In July 2010, Nutcase Helmets Australasia began their sponsorship of the Northern Brisbane Rollers, an all-women’s flat track roller derby team. Spectators at upcoming bouts will be notice the travel team (called "The Love Rockettes") with matching Limited Edition Soda Pop Nutcase Street helmets. The Nutcase Street range is suitable for multi-sport use, including roller-skating, cycling and skateboarding. 

The vision and purpose of the Northern Brisbane Rollers is to create a competitive league to enhance health and well being and to breakdown preconceptions about women in sport and to have fun! These goals are enthusiastically supported by Nutcase Helmets Australasia.

The popularity of roller derby as a women’s sport has gained momentum and high-visibility in recent years, and Nutcase Helmets worldwide has has been involved in the sponsorship of teams including The London Roller Girls, UK, and the Berlin Bomb Shells, Germany, Rubber City Roller Girls (USA) and Mid Michigan Rollergirls (USA) just to name a few.

Nutcase Helmets are sold throughout the Unites State, Canada, Europe, Japan and Australasia and is a popular choice among derby, cycle and the children’s market. Demand is expected to be especially high over the 2010-11 summer season.

Five Derby Teams are invited each year to apply for sponsorship. 

"The Northern Brisbane Rollers are a prominent team with a great sense of self-governance - a team for women, owned by the skaters and run by the skaters. We found it refreshing to deal with them, they were gracious in applying for sponsorship and we wish them the best of luck with their 2010-2011 season," said Kathryn Franco, Co Founder of Eureka Brands and Nutcase Australasia.

Nutcase Street and Little Nutty helmets RRP $99.00

For more press information, images or to apply for sponsorship contact Eureka Brands, Master Distributor of Nutcase in Australasia.

We're a little haphazard with our blog posts, but these great stores join the illustrious ranks of Australia's Certified Nutcase Dealers!

Bakerlite Trading Co., Port Melbourne VIC

Chain Reaction Biycles, Cronulla NSW

Mike's Bikes, Gold Coast QLD

Zacalu Zoo, Murwillumbah NSW

Visit our "Where to Buy" page to find out how to find a Nutcase near you and stay-up-to-date on new additions.

 A sneak peek of Zacalu Zoo, Murwillumbah's newest boutique! 

PRESS RELEASE

31 August 2010

NUTCASE® is celebrating two 2010 EUROBIKE Awards alongside its 2007 Bronze Award for best new product.

NUTCASE® – The award-winning original lifestyle sports helmets from former Nike Creative Michael Morrow and team are innovating again and setting the benchmark for new standards of style, environmental friendliness and safety.

With more than 120 designs produced worldwide and nearly half a dozen new innovations, NUTCASE® has won two Eurobike 2010 Awards.

The award winning products are:

1. NUTCASE Generation 2.0 (gen2) Street Helmet: In 2007 Eurobike awarded Nutcase for its Street Classic collection. Now the Street helmet has evolved to Generation 2.0, called "gen2". 

The gen2 helmets willfeature the patented Fidlock® Snap Buckle, a revolutionary magnetic buckle which can be opened and closed with one hand. It is strong, simple and convenient. Fidlock® safeguards the wearer from possible strangulation since it can be opened with a single turn, even when under high tensile force and gloves are worn. In addition, The system has been verified in numerous certifications. With Fidlock®, NUTCASE® offers a key advantage as the buckle will no longer pinch a child's skin when attempting to lock the helmet in place. 

2. NUTCASE 360: As a genuine multisport company NUTCASE has developed an all-seasons helmet called the Nutcase 360° featuring the ReflexVent© system which offers high visibility material and optimum protection against snow and rain. The helmets has click-in earflaps and a neck warmer for seasonal conversion.

The 360° will developed to have a triple-certification for summer, winter and mountain sport uses. Although not yet in production, the helmet will be developed to meet, for example, European EN CE-1078, EN CE-1077 and EN CE-12492 standards. Further development for US and other markets will follow. 

The 360° concept will mean that customers only need to make simple adjustments to turn a summer helmet used for cycling or rollerblading into a winter sports helmet for skiing or snow-boarding. 

Both the gen2 and 360° product line are being developed for release in 2011-12.

We're thrilled to announce that Velosophy in Sydney's Entertainment Quarter, Moore Park, and Form & Design, one of Sydney's premiere design stores, in St Leonards, are now proud Certified Nutcase Dealers.

Both stores are absolutely gorgeous and well worth a visit to check out the Nutcases and their other great merchandise.

Welcome aboard guys!

Nutcase on display at Velosophy.

 

The Nutcase rack at Form & Design.

Marking the start of official ski season, The Sunday Telegraph featured our popular and sparkly Nutcase Snow Blue Star helmet in it's weekend FITKIT column.

June 20 2010

We were very proud to sponsor our nutty, creative, adrenaline-chasing friends in Cairns at their FIRST ANNUAL film festival, held on 29th May. By all accounts it went off!!! The audience of 350-strong was treated to one & a half action-packed hours of adrenaline packed into 25 short films.

Congratulations to all the winners, especially you crazy nuts who ended up with our helmets!!  Josh ended up with 'Shark Attack' Water Helmet for his Extreme Kayaking film! His comment on his prize? "A great piece of kit".

 Thanks Josh.

 Here's a couple of pictures from the festival, and we expect to be able to show more soon. Meanwhile... those nutty cats at CAFF are already planning their next adventure. Visit their website to find out more!

The good people of Bicycling Magazine USA ran a fantastic Womens Cycling Guide in time for Spring USA 2010. Just look what they decided to put on the  cover?! How nutty! 

Take a look at what gear measures up against Nutcase in the stylish, practical, comfortable arena for women.

Even with autumn in full swing there's lots of reason to get on your bike and enjoy the fine weather Australia has been experiencing. 

Body+Soul, the The Sunday Telegraph's popular weekend lift out featured Nutcase Helmets in its Pedal Power feature on Sunday April 15, 2010.